As a business owner, you should know the value of having your company listed on Google, the world’s most popular search engine. Searchers “google” your Business to find out hours, directions, read reviews, and see pictures.
They generally get the answers they need by looking at the box at the top on the right-sidebar of desktop search queries or the top of mobile searches, known as your Knowledge Graph.
Each month, Google records over
- 5 billion restaurant searches,
- 3 billion hotel search queries,
- 1 billion retail store search queries,
- 600 million hairdresser searches,
- 5 million coffee house searches.
Even so, in addition to assisting your Business in achieving maximum visibility, Google My Business also provides several additional benefits.
Hence, you can take control of what users will see when viewing that helpful information box by registering or claiming your Google My Business (GMB) account.
To summarize the process how to get my Business on Google;
- First, you need to have a Gmail account.
- Then you need to go to business.google.com address and start registering your company following the setup wizard.
- You will be asked for a business address, phone number, company name details, service areas,
- Verify your Business as Google steps suggested (mostly via direct mail, or if your Business eligible, via phone or email)
Claiming A Google My Business Listing
- If your Business on Maps but does not show up on search results or shows up as unclaimed property, click on the “Own this business” button shown below.
- Then Google will lead you to the log-in page for your Gmail account; then you will follow to steps to validate your address, info and then the verification step to create a brand-new Google My Business account.
Tips: It would be best to use one of the following methods to locate the Business Profile you want to ask ownership of:
- Go to business.google.com/add to get started.
- Insert the Business’s name and address, then select it from the list of results.
- Google Search or Google Maps can help you find your company.
- Click on Claim this Business can be found under the Business Profile section.
Consider looking at our previous article on how to set up your Google My Business account if you have some questions in mind.
Then, you can come back to this page to learn more about how to manage multiple Google My Business accounts.
How to schedule posts to multiple Google My Business accounts at once?
With Circleboom's new social media scheduler, you can post to multiple GMB accounts at once. These features will be beneficial for many social media specialists who would like to manage multiple GMB accounts on the same dashboard.
Step #1: Log in to Circleboom Publish.
If you haven't got a Circleboom account yet, this process will take no more than a minute.
Step #2: On the opening page, you will see multiple social media account options for Twitter, Facebook, LinkedIn, Google My Business and Instagram.
Here, go for Google My Business button to continue.
Step #3: Just complete the authorization step to link your Google My Business page to Circleboom Publish's smart dashboard.
Your GMB account will be added to the Circleboom dashboard in seconds.
Step #4: After adding your GMB page or pages, go to the left-hand bar, let's click on "Create New Post" to open the post scheduler for Google My Business.
Circleboom Publish also has multiple features to make your job easier. As you can see on the menu, there will be options like "Discover Articles" where you can curate sectoral, business or news articles from 200,000 sources over the web in 11 different languages.
Also, with “Connect RSS Feeds” feature lets you link your favorite RSS Feeds to multiple create RSS automation to Twitter, Facebook, LinkedIn, Google My Business and Instagram in one place!
Step #5: On the Create New Post screen, choose your Google My Business profile.
Here, you can also take advantage of Circleboom Publish with multiple Google My Business profiles (up to 5 in Pro subscription).
Also, you may see there is "Select by Group" button. With that, you can group up your clients' multiple GMB profiles to manage them in one place!
Step #6: Once you've selected the account you want to post on, you can create your posts and check its previews on the right-hand!
When you are done, you can directly post, schedule, or add your post Queue via using related buttons below the Post Preview.
Pro Tip: Further, you can create and edit your posts on Circleboom Publish's unique, built-in Unsplash, Giphy and Canva APIs.
Canva? Yes, you got it right! On Circleboom Publish, you can enhance your posts with Canva's limitless graphics features, from stock still images to videos! When your work on Canva ready to go, you can publish it easily with the "Publish" button at the top right of the panel. That's it!
How to manage multiple Google My Business accounts?
From a single platform, Google My Business helps manage multiple businesses and destinations for a single company. This feature lets users manage their time and ensure that your company is represented consistently across the board.
Let’s look at how to broaden an existing business by adding a new location.
First step: How to add multiple locations to Google My Business, if you have less than 10 locations
If your company has fewer than ten locations or does not need to add bulk Google My Business Locations, adding them one by one is probably the most straightforward option.
You can also manage your locations separately if you add them one at a time. It indicates that if one of your locations is running a promotion while another is not, you have the option of only promoting it at the first location.
To add a new location to Google My Business, follow these steps:
Step #1: Go to Google My Business dashboard.
Find the “Add Business” menu on the right side of the top.
Step #2: Then, select “add single business.”
It will pop up when you click on the arrow on the blue button to see the drop-down menu.
Step #3: Click on the Add Single Business tab, and it will direct you to the Google My Business setup page.
Follow the steps you did when starting a Google My Business configuration.
Step #4: Make sure you entered all details in the Info section.
Then proceed with verification to conclude adding a new location to the Google My Business process.
Next step: How to add multiple locations to Google My Business, if you have more than 10 locations
If you have more than ten locations, entering each one will probably take a long time. There is a simplified protocol known as bulk location adding to Google My Business that can be used in this case.
Step #1: Again, go to your Google My Business dashboard.
Then go to the "Add a Business" tab.
Step #2: In this case, choose to “Import Business” tab.
You will be prompted to a selection of files to download.
Step #3: “Import Businesses” tab will offer you three files.
These are spreadsheets prepared by Google to add your bulk business location information.
Step #4: Download the template.
Then, you need to fill all information asked in columns for each GMB listing to be added.
- As a reference, maybe you can take a look at the sample spreadsheet to have an idea of what you should do.
- If you wish to fill out all information at one go, fill out the “Attributes” file to show your amenities.
Step #5: After you have finished filling out the file, repeat the process to reach the same page.
Rather than downloading the template, you will click the blue “Select File” button this time.
Step #6: Verify the businesses you added.
You can do it by clicking on the “verification” button at the top corner of the business page and following each step. (Verification of individual businesses)
- Or, you should go for bulk verification for 10+ locations.
Because when you upload a spreadsheet, it does not automatically generate a verification request. Request verification again by following the steps outlined below.
Google My Business Verification
Step #1: Click on the Verification menu on the left-hand side.
On the pop-up menu, choose the chain option, which is the first one on the left.
Step #2: Complete and precisely fill out the verification form.
This form will include names, regions, business manager email, and also Google Account manager email.
Step #3: After submitting, Google will check the verification request and contact you when needed.
Creating Location Groups on Google My Business
Now you have uncovered how to add multiple locations to the Google My Business dashboard, but if you want to see related locations or different company locations in one place, you can create groups and then add businesses.
For example, it can also be a group of locations from a customer.
Let’s now look at how to create a location group on Google My Business.
Step #1: Go to the Businesses dashboard of the GMB homepage.
Look at the left-hand side menu again.
Step #2: Click on the “Create Group” button on the top.
Name your Group and then press “Create.”
Step #3: Start adding your Business to the group from “Add Business.”
And you will need to follow the same steps when you add business individually from the start.
- Or, you can add the registered Business to your group if you already have added locations. To do it, select the Business and click the “Actions” button on the top right.
- Now you can select the group you want to transfer your Business to (from the created group you made.)
Adding Account Managers to Google My Business Location
We have created groups to manage multiple Google My Business account efficiently, but having multiple locations means more management responsibilities!
Yet, for each of your existing locations, Google My Business makes it simple to add new owners, managers, and site managers. If you are the business owner, you can add managers, or if you are the manager of several businesses such as agencies, you can add the client as the owner and teammates as contributors as well.
Step #1: Go to the Homepage of your Business.
Click the “Users” tab from the menu on the left-hand side of the business’s GMB page.
Step #2: When you click users, you will see the current owners or users. Here you need to click on Add Users button. And then, enter the email address and select the role of the invitee.
Select “Invite” from the drop-down menu. They will have immediate access to your GMB listing once they accept.
Bonus Feature: How to auto-post articles to multiple Google My Business pages?
With Circleboom's new social media scheduler, you can create article queues to post on multiple GMB accounts in one go.
These features will be benefit many social media specialists who would like to manage multiple Google My Business pages from the same dashboard.
Step #1: Log in to Circleboom Publish.
If you don't have a Circleboom Publish account yet, it will take no more than a few seconds.
Step #2: Once you've entered the Circleboom Publish dashboard , you will see Google My Business among account options.
Let's click on GMB to add your account to Circleboom Publish.
Step #3: Complete the Google My Business authorization to link your page to Circleboom Publish's dashboard to continue.
Thus, your GMB page will be added automatically to the Circleboom Publish.
Step #4: On the left-hand menu, you will see the option "Discover Articles".
Click on it and continue.
Step#5: Select "Manage Your Interests".
Define your article topics you would like to create your selection.
Step #6: First, choose the language of articles you would like to see on the opening screen.
Then, either you can pick your topics from the interest template on the right or type your specific topics on the search bar. After that, click on "Save your Insterest".
Step #7: When you've chosen and saved your topics, you will be direct to Circleboom Publish's article curation page. Here, you can check the article timeline and choose specific articles that will keep your Google My Business pages active and interesting!
Once you picked up articles, a blue pop-up will appear on the right. On it, click "Add selected articles to queue".
Step #8: Here, select the GMB account or accounts you would like to post and press "Add to my Queue".
You may see there is "Select by Group" button. With that, you can group up your clients' multiple GMB profiles to manage them in one place!
Step #9: If you don't set your post queue settings yet, do not get worried, it takes only a few seconds to handle.
Just "Go to Queue Settings" button and continue.
Then, select your GMB profile one more time to set your queue settings.
On the opening dashboard, define your time zone and then queue data and intervals, respectively.
Pro Tip: If you would like to create a more spesific queue plan, click on "Create Advanced Plan" to take advantage of Circleboom Publish.
With Advanced Plan, you can either specify your queue plan regarding weekdays, weekends or particular days of the week.
Keep in Mind…
Although managing multiple Google My Business accounts is simple once established, there are some best practices to follow.
- Maintain up-to-date web addresses, contact details, and office hours.
- Request recent reviews from your customers regularly. The more positive reviews you get, the odds are in favor of ranking higher on searches.
- Respond to all reviews, including negative ones, and try to resolve any issues that arise.
- Upload new, high-quality images consistently.
- To make your audience is informed of all of your best prices, post about big releases, promotions, or contests. Check out Circleboom's Google My Business scheduler to streamline and automate your posts on Google My Business now! It will be out in Q2/2021.