It’s really easy to invest hours and months of effort on Twitter without knowing what you generate from it. But, is it the right way to proceed? Should you keep working on your Twitter account without knowing your returns? Monitoring your Twitter analytics is the best way to understand your Twitter efforts and progress in the right direction.
Businesses and influencers spend a good time making sense of Twitter data to improve their Twitter content. The right content then brings them the right engagement. It all works in a loop and can flourish your Twitter account if done correctly.
Twitter has inbuilt Twitter analytics which is pretty good if you want to get basic information like your overall engagement and mentions. You can access monthly data on your tweets engagements and follower growth.
For advanced Twitter analytics like understanding your Twitter followers or getting actionable insights, you need to use third-party apps or tools. In this article, we will list the best Twitter analytics apps to make sense of all your Twitter data at once.
Circleboom is the perfect Twitter analytics tool if you like your Twitter data in beautiful charts and graphical representation. All Twitter data is demonstrated in an easy to understand format.
With Circleboom analytics report, you can track how your followers and friends are changing everyday. All new followers and unfollowers are listed as per day/month/year.
To get a deeper analysis on your followers, you can check characteristics to see how many of your followers are real, active, fake, or spammy.
With the best time to tweet, you can know by day and hour your best time to tweet on Twitter. This makes tweeting effective as you can schedule tweets when your followers are more likely to see them.
The audience interest cloud is another amazing feature that you don’t want to miss. It helps you learn what your audience is interested in and you can share more tweets as per their interests.
In all, Circleboom gives all the essential analytics data that anybody would need to improve their Twitter account.
Pricing: Free plan available. Pro plan starts at $7.99 per month.
Sprout Social is another popular tool that you can use to monitor your Twitter analytics. They are a complete social media management tool that allows you to manage all your social media accounts in one platform.
With Twitter reports, you can learn your follower growth and tweet engagement. Learning your top performing tweets will help you know the type of content that you need to work on.
With Twitter conversations, you can understand your audience’s sentiment, demographics, and track emerging trends. Twitter conversations can also help you track what people are talking about your competitors and you can use that to plan your marketing strategies.
With reports on trending topics and hashtags, you can plan a perfect content strategy.
Pricing: Starts at $99 per user per month.
Tweepsmap is another smart Twitter tool that you can use to get a complete report on your Twitter analytics. The app specializes in Twitter insights and gives maps and charts to thoroughly understand your Twitter analytics.
With their deep analytics, you can understand follower interest, sentiment, and best time to tweet. A comprehensive Twitter engagement gives you all the details on your tweet activities.
The follower analysis helps you segment your followers by demographics and manage your Twitter community. The hashtag and keyword maps help you plan your Twitter content.
Pricing: Free plan is available. Premium plan starts at $15 per month.
We have listed some of the best Twitter analytics apps that you should try to make the most of your Twitter efforts. So, check them out and see if they are exactly what you were looking for.